Customers ask AI who to call.
More people ask ChatGPT or Google's AI for a recommendation before they pick up the phone. If your name isn't in the answer, they call someone else.
AI Marketing Consultancy for service businesses doing $3M+ a year
Get found by AI. Win by being human.
Your customers ask ChatGPT and Google's AI who to call. I help make your business the name they already know. AI takes the busywork off your team, so they have time for the marketing that's always been hardest: showing up, building relationships and earning trust.
Free, with no obligation. I'll call you, usually within minutes and always within one business day.
Hi, I'm Chris. Let's put AI to work.
Sound familiar?
Your team is buried in busywork.
Quotes, follow-ups, scheduling and reports. The people who should be talking to customers spend the day copying information between tools.
Your marketing sounds like everyone else's.
Half your competitors now write with AI. It all sounds the same, and customers can tell.
Already running ads, SEO and social?
There's only so much more another ad can do.
You've done the classics: Facebook ads, Google ads, SEO and posting on social. They still matter, but each extra dollar buys you less.
The businesses pulling ahead now are doing the work most competitors never get to. It's like an athlete who has maxed out training and starts on sleep, nutrition and a better coach.
AI made the easy work easier. The hard work still wins.
AI can write the post and build the ad. It can't shake a hand, sponsor the championship game or sit down for an interview. That's the marketing most businesses never had time for, and it's what builds trust that lasts.
Show up in your community
Sponsor the local team's big game. Do things worth a story, so local news covers you.
Be the expert reporters call
Set up profiles where reporters look for experts. There's a reason the same names get quoted every time: they're the ones who answer.
Put a face to the name
Get you and your team on podcasts and in front of new groups, so people know who is behind the business.
Learn where your customers spend time
What they read and watch, who they listen to and where they really come from. Most businesses never had time to find out.
Get in front of the voices they trust
Sponsor the creators and local names your customers already follow.
By the time they ask ChatGPT, they already know your name.
AI takes the repeat work. Your people take the work that builds trust.
AI handles
- Turning one interview into posts, emails and articles
- First drafts of content and ads
- Follow-ups and reminders
- Scheduling and reports
- Research and prep before an interview or event
Your people do
- Sponsorships and community events
- Podcast and press interviews
- Answering reporters looking for an expert
- Building relationships with partners
- Being the faces people know and trust
I use AI so your team has more time for the human parts.
The human behind the AI.
I'm Chris MBS Latham 🍔*, a Vancouver-based AI marketing consultant.
AI runs the busywork. You run the relationship. That's the whole idea. Every system I set up gives your people time back for the marketing that's always been hardest to do: showing up in the community, building relationships and earning trust.
I run the same systems in my own business before I build them into yours, so you're never my test case.
You can't outsource trust. You have to earn it.
AI Marketing Consultancy
One consultant for the AI side of your marketing.
Led by a human, done with you. Instead of a pile of separate vendors, you get one person who connects it all.
AI marketing
A plan built around how your customers search and buy now. AI takes the repeat work, so your people have time for the marketing that builds trust.
AI search visibility and SEO
Get found in ChatGPT, Google AI Mode, Gemini, Claude and Perplexity. That means a website AI can read, plus the press, mentions and reputation AI tools look for.
AI workflows
Take the repeat work off your team: intake, follow-up, scheduling and reporting.
AI builds
Custom AI tools made for how your business runs, like an assistant that drafts quotes or answers common questions for your team.
How we start.
Four steps. You can stop at any checkpoint, and you always know what happens next.
Free discovery call
We talk about your business, your goals and where the time goes. No pitch deck.
Your plan
I show you where AI can help first, and what it would take.
Monthly consultancy
We work through the plan together, one piece at a time. Done with you, not to you.
Checkpoints
At set points we decide together: keep going, change course, or stop.
Sample stories, not real clients
What this could look like.
Is this a fit?
A good fit if you're
- A service business doing $3M or more a year
- You've done ads, SEO and social, and want to know what's next
- A team stretched thin by repeat work
- You want AI to help your people, not replace them
Probably not a fit if
- You're under $1M a year
- You're shopping for the cheapest option
- You want AI to replace your team
Questions before you book.
How much does it cost?
It's a monthly consultancy, priced to what your business needs. We'll talk about it on the discovery call, and you'll get a clear price before anything starts.
Do you replace my marketing team or agency?
No. I work alongside your team and any agencies you already use. I lead the AI side and help everyone get more out of it.
Can you guarantee we'll show up in ChatGPT?
No. Nobody controls what AI tools say, and anyone who promises that isn't being straight with you. I'll tell you upfront what's realistic, track where you show up, and show you what's changing.
Will AI make us sound like a robot?
Not the way I use it. AI handles the drafts and the busywork. Your people, your stories and your expertise stay at the centre.
Do we stop running ads?
No. Keep what works. This adds the marketing your ads can't do on their own: trust, reputation and a name people recognize.
Do we have to do the interviews and podcasts ourselves?
Someone from your business does, because people trust people. It might be you, a manager or a few people on your team. I find the opportunities and help you prepare, and AI handles the prep and the follow-up.
How long do we work together?
It's a monthly consultancy with checkpoints. At each one we decide together whether to keep going, change course or stop.
Where are you based?
Vancouver. I work with service businesses across the US and Canada over video calls.
Ready to buy back the human time in your business?
Start with a free discovery call. We'll look at what AI can take off your plate, and the hard things worth doing with the time you get back.
Free discovery call
Let's find where AI can help first.
Tell me about your business. I'll call you, usually within minutes and always within one business day. Then we'll set up your discovery call.
Nothing is booked or charged until we've talked.